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Century 21 Amazon Drone Landing Pad

By December 6, 2013February 25th, 2021Destroying Conventional Wisdom

century21landingpadAre you friggin kidding me?? A real estate company did this? Wow! yes! This is real-time marketing! This is content marketing that goes beyond the crappy Facebook post or horrendous tweet.

As detailed in AdWeek, this timely work isn’t the first real-time marketing opportunity taken by Century21.

Roughly the size of a welcome mat and equipped with tiny landing lights, the C21 is, in fact, a fictitious item, promoted in yet another quick-turnaround, tongue-in-cheek video from Boston ad agency Mullen.

#Impressed to say the least!

Barry Cunningham

Author Barry Cunningham

Barry Cunningham is an antagonist of conventional wisdom. Check out our case studies. They will give you an idea how we help brands & businesses amplify their conversion and lead gen campaigns by deploying digital advertising campaigns at scale. And I invite you to subscribe to my newsletter.

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