The brand newsroom became all the rage over the last 18 months or so. But for all of the warrooms and command centers that popped up, there are still many brands and agencies who haven’t taken advantage of the power of content. Recently, Jonah Peretti from Buzzfeed told The Drum…
I’m not sure if this was a sponsored video on Buzzfeed, but if it wasn’t, it should definitely have been one. What resonates most with people on social media? Yup, word of mouth. And what makes word of mouth resonate more than seeing a bunch of people in Santa Monica…