How big is the electronic dance music market? EDM Promoter SFX Entertainment posted big 3rd quarter numbers. As a result of some very successful festivals, SFX is riding high and enjoying a near doubling of revenue. The company generated a 194.5% increase to $143.5 million that resulted in Q3 2014…
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According to IEG, sponsorship of musical tours, venues and festivals will jump over 4% from last year and will top $1.3 billion in spending in North America alone! image courtesy of IEG Sponsorship Report The biggest trend seems to be the rise in popularity of brands wanting to be a…
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EDM or "electronic dance music" is rapidly becoming a force on the festival scene and as might be expected, where the audience goes, so too goes the money. EDM has always been looked at as being on the fringe for most brands, but as its popularity skyrockets, Madison Avenue is…
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