Welcome to my blog. It’s probably not what you’re used to seeing. I wanted to make it a pretty true representation of how I view today‚Äôs increasingly digital world. I consider myself a bit of a contrarian and I don’t think that’s a bad thing. I look at advertising from a different perspective. I feel sports and entertainment marketing should be…well, entertaining. And I believe that social media is nothing without engagement.

I’m going to use this piece of real estate on the Interwebs to bring you the best and the worst of today’s new media offerings. You may not always like what I’ll say but you can count on me saying what I really feel. Check back daily or subscribe below to hear about the best practices and activations of advertising, social media and promotional marketing implementation that may serve to give you a competitive edge.