I'm not going out on a limb in stating that many in marketing have probably heard of the Law of Diffusion of Innovation. He didn't create it but Simon Sinek brought it to life for me. The birthing of the Law of Diffusion of Innovation over 50 years ago, is…
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The craze of food trucks and mobile dining has continued to be a growing business even beyond the novelty stage. Owning and operating a food truck is the same as running a bricks-and-mortar business. Which means marketing via social media is an absolute must. With food trucks driving most…
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I know we're approaching Halloween, but do community managers have to act like people running from Jason or Leatherface? You know that scene in the horror movie where victims run into the forest and scream and scream for help and the monster just says "scream all you want, no one can…
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