Watch live as Spice, Lynn Blashford, Director of Marketing at White Castle and White Castle Vice-President Jamie Richardson talk about the social promotion that began when Staci Garcia saw the initial Tweet and started the ball rolling on a massive social media promotional campaign that culminated in a promotion that blew the doors off of anything that White Castle had ever done before, or since, in social media.
I know that I and my staff were so happy that White Castle was so progressive in thinking to let us run with this campaign. Kudos to the brand for seeing the true power in social media promotions. I look forward to working with them again.
The stream begins at 12 noon!